What I actually do for B2B teams
Make the complicated thing legible.
A traffic analytics platform and a waste route optimizer have nothing in common except that the value is buried in operational detail. Turning that into a graphic someone grasps in four seconds is the job.
Build the system, not just the asset.
The highest-leverage work I've done at every one of these companies is templates and design systems - whitepaper layouts, datasheet formats, social frameworks, video templates. When a product marketer can produce an on-brand one-pager at 4pm without a designer, the whole team moves faster. That's worth more than any single deliverable.
Design for the booth, not the screen.
Tradeshow graphics are their own discipline. Legible at thirty feet, readable at three, and pulling people in from the aisle. I've built booth graphics and event signage for conferences across all four industries.
Cover the whole surface.
Website, video, social, blog, webinars, whitepapers, datasheets, case studies, print collateral, tradeshow, merchandise. B2B marketing needs all of it, consistently, at speed.
Track record
Senior Graphic Designer, Marketing · 2021-present
BitTitan
Built and scaled the visual language across every touchpoint. Led a website redesign in WordPress, Figma, and Adobe XD. Standardized whitepapers, datasheets, and case studies into formats that read as credible rather than improvised. Developed video templates that cut production time without dropping quality.
Graphic Designer, Marketing · 2025-present
INRIX
Visuals for transportation data and mobility intelligence. Blogs, LinkedIn, campaigns, and thought leadership that translate complex datasets for audiences from city transportation agencies to enterprise clients. Tradeshow booth graphics and supporting materials for industry events.
Graphic Designer, Marketing · 2023-2025
Blumira
Blog, social, and campaign imagery in the cybersecurity space, plus tradeshow booth graphics and materials for driving visibility at industry events.
Graphic Designer, Marketing · 2022-2023
Routeware
Marketing visuals for waste and recycling route optimization. Blogs, LinkedIn, webinars, and sales collateral making operational concepts accessible to municipal and private waste audiences. Tradeshow graphics and event signage. Established design systems and templates that sped up the marketing team's output.
Need a designer who can pick up your product fast?
Campaign assets, sales collateral, tradeshow graphics, and the design systems that make a small marketing team produce like a bigger one. Based in Tacoma, working with marketing teams across the Puget Sound and remotely. Rates are published, there is no discovery call required to find out what it costs.
